JOSH JEFFREY
CREATIVE CONSULTANT

Strategic Creative for Bold Brands

I HELP FOOD AND BEVERAGE MAKERS, HOSPITALITY LEGENDS, AND ECOMMERCE FOUNDERS TURN GOOD PRODUCTS INTO BRANDS PEOPLE CRAVE.

What I Do

Brand Strategy
Creative Direction
Visual Identity Systems
Content Strategy

Graphic Design
Social Media Content
Creative Production
Ecommerce Design & Build

How I Work

I don’t just make things look good, I make them work. I dig deep into what makes your brand different, find the sharpest angle, and build creative that earns attention and drives growth. You get clear strategy, bold ideas, and a partner who cares as much as you do.

Industries

I work with ambitious food and beverage brands, hospitality businesses, and ecommerce founders ready to grow. From craft beer and wine to specialty snacks and restaurants, I help you stand out in crowded markets and keep customers coming back. If you make something worth talking about, I’ll make sure your brand is too.

About

For nearly two decades, I’ve been at the forefront of building brands that not only stand out but drive real growth. I’ve led marketing and design at Trade Me, shaped brand and creative for Shopify’s expansion into APAC, and run my own award-winning global creative agency for seven years. My expertise spans growth strategy, brand development and marketing, helping businesses thrive, connect with their audiences and deliver work that truly cuts through.

Selected Works

MASCOT
Social Media, Brand Design and Ecommerce
KA NOA MANUKA
Social Media, Brand Design and Ecommerce
FRINGE FESTIVAL
Social Strategy and Web Experience
CUBA DUPA
Social Strategy and Web Experience

For existing brands

If your brand feels stuck or your creative isn’t hitting the mark, I can help you see it with fresh eyes. I’ll review your current brand, identify opportunities, and work with you to sharpen your direction so your marketing and design are working as hard as your product.

Get in touch

For new brands

If you’re starting from scratch, I can guide you through the whole process, from defining your brand strategy and creating a visual identity to designing packaging and building a high-performing ecommerce presence. You’ll get a clear plan, bold creative, and a brand ready to launch with impact.

Start a project

Case Studies

Brand lessons you’ll actually want to read, with takeaways you’ll actually want to use.

The Brand That Sells More Than Hot Sauce

How Hot Ones turned spicy wings into shared experiences and why your product can do the same.

A Radical Approach to Social for a Water Brand

Liquid Death didn’t sell water. They sold chaos. Here’s why their social content stops people scrolling and demands attention.

Nailing the One Thing a Brand Can’t Fake

The brewery that has a taste for authentic social content. No bullshit. Just the people behind the beer telling the story.

The One Kind of Social Content That Can’t Be Ignored

How a beverage brand created unstoppable buzz by turning fans into marketers

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