Creating data-driven solutions that improve human experiences.

Over fifteen years of delivering world-class, award-winning work. I’m passionate about sharing knowledge, nurturing a team and getting the best creative work out of those around me.

I believe in building systems and processes that help creative teams scale their impact beyond their individual contributions. Most recently producing creative projects for Shopify Starter^[1] and Shopify Plus^[2]. Previous work includes TEDx^[3], Fringe Festival^[4], TePapa^[5], CubaDupa^[6], New Zealand Parliament^[7], Wellington BBQs & Fire^[8], NZ Art Show^[9] and Eftpos NZ^[10].